There is disclosed herein techniques for categorizing computerized messages into categories. In one embodiment, there is disclosed a method. The method comprising performing an analysis of one or more computerized messages that includes identifying a set of discriminatory tokens in the one or more computerized messages that are representative of a category and determining for each discriminatory token a respective weight by which the token describes the category. The method also comprises determining a similarity between a computerized message and the category based on the content of the computerized message, the set of discriminatory tokens and the respective weights. The method further comprises classifying the computerized message as belonging to the category upon determining that the computerized message and the category are similar.