The present disclosure extends to methods, systems, and computer program products for generating attribute tables for holding attributes while a corresponding business plan is in an approval process. The present disclosure also extends to methods, systems and computer program products for approving proposed business plans and automatically generating workflow for establishing data tables for aggregating customer profile data in those data tables. The present disclosure also extends to methods, systems and computer programs for excluding, hiding or removing certain items of information or data from data contained in one or more attribute tables.