There is disclosed an apparatus for generating a transfer viability measurement. The apparatus receives a digital audiovisual work and an associated textual script associated with the digital audiovisual work, analyzes the digital audiovisual work to generate dialogue text from audio dialogue in the digital audiovisual work, and compares the textual script with the dialogue text to generate a series of subdivisions of the digital audiovisual work. Then, the apparatus analyzes each of the series of subdivisions using a transfer viability algorithm to generate individual transfer viability scores for each of the subdivisions and an aggregate transfer viability score for the digital audiovisual work as a whole, the individual transfer viability scores and the aggregate transfer viability score indicative of a potential for accurately converting the subdivisions and the digital audiovisual work as a whole into three hundred sixty degree video.