This application discloses a communications control method and a communications terminal, so as to implement a change between a point-to-point chat and a group chat among multiple persons, and a user may set a chat identity of the user by using a character. The communications control method provided in this application includes: controlling, by a communications terminal, a first character to move on a character layer, and displaying, on a communications display interface of the communications terminal, different characters on the character layer with the movement of the first character, the first character being displayed on the communications display interface of the communications terminal, the character layer including: the first character and at least one character other than the first character, and the first character being a user object that represents a user when the user chats using the communications terminal; obtaining, by the communications terminal, chat content entered by the user into the communications terminal; and displaying, by the communications terminal, the chat content on the communications display interface as an identity of the first character.