There is provided a system and method for shape/object recognition using still/scan/moving image optical digital media processing. The system may include a user device and a cloud/server. The user device may be configured to capture a reference optical data using a capturing device, transmit the reference data to the cloud/server, capture a subsequent optical data using the capturing device, and transmit the subsequent optical data to the cloud/server. The cloud/server may be configured to receive the reference optical data from the user device, receive the subsequent optical data from the user device, compare the subsequent optical data to the reference optical data, and transmit a notification to the user device. The notification may include similarities and differences between the reference optical data and the subsequent optical data.