A display apparatus comprises a display unit, a display control unit configured to perform control such that a plurality of items including a specific item for setting a dark place display mode are displayed on the display unit, a setting unit configured to set the dark place display mode based on an operation that includes an operation of selecting the specific item among the plurality of items displayed on the display unit, and a control unit configured to, in a case where the dark place display mode is set, perform control to release the dark place display mode according to a specific operation excluding an operation of selecting any of the plurality of items displayed on the display unit.