Invention Grant
- Patent Title: Techniques for integrating external content from advertising services into client applications
-
Application No.: US12905225Application Date: 2010-10-15
-
Publication No.: US10248958B2Publication Date: 2019-04-02
- Inventor: Eric Robert Lindblom , Scott A. Sachtjen
- Applicant: Eric Robert Lindblom , Scott A. Sachtjen
- Applicant Address: US CA San Jose
- Assignee: Iconix, Inc.
- Current Assignee: Iconix, Inc.
- Current Assignee Address: US CA San Jose
- Agency: Schwegman Lundberg & Woessner, P.A.
- Main IPC: G06Q30/00
- IPC: G06Q30/00 ; G06Q30/02

Abstract:
Techniques for integrating advertising content into client applications are presented. Events occurring within client applications are monitored and when a predefined event is encountered and external advertising service is consulted for acquiring external content. The external content is then integrated into one or more portions of presentations associated with the client applications.
Public/Granted literature
- US20110093347A1 TECHNIQUES FOR INTEGRATING EXTERNAL CONTENT FROM ADVERTISING SERVICES INTO CLIENT APPLICATIONS Public/Granted day:2011-04-21
Information query