A method, an apparatus, and a computer program product for communication are provided in which a communications device is operable to provide an improved user experience or to improve the performance and/or operation of the communications device through use of an enriched user profile. In one aspect, the communications device may predict an event occurrence by interpreting an enriched user profile including an attribute and an enhanced informational element. The communications device may modify a functionality of a component of the device based on the predicted event occurrence. In one aspect, component modification may include presenting the contextually relevant informational element on a user interface.