The present invention provides a method for providing a service to a device having an interest in a specific service in a device-to-device (D2D) condition. The method includes: searching for a device which enters into an area managed by a device which provides the specific service; and identifying an interest of the searched device in the specific service and inviting the searched device to participate in the specific service. In the method, by selectively connecting a session based on a service interest, an efficient management in view of an entire network capacity is possible and an advantage of reducing a time for session connection is achieved.