According to certain embodiments, methods and systems for providing broadcast multicast service include transmitting, by a network node, a first transmission of multicast content data to wireless devices at a first quality of service level and a second transmission of multicast content data to the wireless devices at a second quality of service level. The second quality of service level may be of a higher quality of service than the first quality of service. Feedback may be received from at least one wireless device in the broadcast service area. In response to the feedback from the wireless devices, one or more transmission parameters associated with a subsequent transmission of the multicast content data may be adjusted.